by Kristen | Sep 11, 2015 | ServanTek Blog
In this final post in our Content Marketing Series, we’re going to take a look at how to develop your own content marketing strategy. In order to do this, we’ll need to address a few other basic questions, which will give you the preparation you need to...
by Kristen | Aug 28, 2015 | ServanTek Blog
With a better understanding of content marketing in mind (see our last post: What is Content Marketing?), we’re going to take a look at the benefits of employing a content marketing strategy for your nonprofit organization. Whether you run a food bank, a...
by Kristen | Aug 14, 2015 | ServanTek Blog
This post kicks off our three part series on how nonprofits can effectively utilize content marketing. To those of you who are new to managing your nonprofit’s web presence, “content marketing” may be an unfamiliar term. However, if you were to...
by Kristen | Jul 31, 2015 | ServanTek Blog
Have you ever wondered if your email marketing campaigns are all they could be? Whether you’re brand new to email marketing or you’ve been at it for years, we’ve come up with a few best practices to help you get the most out of your campaigns. So...
by Kristen | Jul 17, 2015 | ServanTek Blog
Do you currently use a blog to communicate with your constituents? Do you want to improve the quality and duration of your website visits? When creating content for your nonprofit website, one of the key questions you need to ask yourself is, “Who am I writing...
